5 Reasons Small Businesses Need Text Message Marketing

SMS (short message service...aka text message) marketing will increase your sales and connectivity with customers.

We are huge fans of text marketing! HUGE. Yes, social media is an excellent place to engage, share tips, and educate your audience regarding what you offer. However, we also know that REACH is a problem on Facebook and Instagram. Not everyone who follows you is even seeing your content; all that hard work sometimes just isn't SEEN. How do you get your content, sale, and info in front of customers...TEXT ALERT. We believe that text marketing, in ADDITION to social media, is a game changer for your business.

Texting is relatively inexpensive and doesn't take much time. Also, it's information that is going out to people who have opted in; people who WANT to hear from you!!! This is HUGE. 

If you want to start but need help with the tech, we have a self-paced course if you like to learn via short video tutorials. We take you through all the steps of setting up and automating with Project Broadcast (our preferred system).

The worst thing your marketing can be is outdated. Bring it into the modern day with text message marketing. We use and train others to use Project Broadcast because of its MANY features and affordability.

Still not convinced? Here are five reasons you should start using text marketing:

  1. High Open and Read Rates: Text messages have an incredibly high open rate of 98%, with most messages being read within three minutes of receipt. Text message marketing is an effective way to reach and engage with your customers quickly.
  2. Cost-Effective: text message marketing via Project Broadcast is relatively inexpensive. You don't need to spend money on social media ads to communicate your message. Text message marketing can be an affordable way to communicate with your customers.
  3. Personalized Communication: text message marketing allows you to personalize your messages and target specific segments of your list. You can create custom messages that speak directly to the interests and needs of your customers.
  4. Immediate and Timely Communication: text message marketing lets you quickly and easily communicate with your customers in real-time. You can use text messaging to send important updates, announcements, or reminders your audience needs to know about immediately.
  5. Increased Engagement and Conversion Rates: text message marketing can help increase engagement and conversion rates. According to some studies, text message marketing can have a conversion rate of up to 45%. By engaging with your list through text messaging, you can increase the likelihood of them taking action and converting into customers.

It's not too late to begin your journey to connect more with your audience via text messaging.

We have students who saw a big spike in sales on a product after sending one text about that product. Go for it!

Links you might be interested in:
Project Broadcast
Text Marketing for Business Self-Paced Course

Categories: : Text Marketing